Sinclair Opts for 'Fair and Balanced' After All | Jackson Free Press | Jackson, MS

Sinclair Opts for 'Fair and Balanced' After All

New York Times reports: "After stirring up protest over its plans to broadcast a documentary critical of Senator John Kerry, the Sinclair Broadcast Group presented a program last night that gave short shrift to that film and offered instead a measured analysis of the debate over Mr. Kerry's Vietnam War record. The hourlong special program, produced by the news department at Sinclair, a major financial supporter of Republican candidates and which regularly features conservative commentary on its newscasts, included as many backers of Mr. Kerry as critics.

"Sinclair's producers seemed to go out of their way to create a balanced political collage in the special, called 'A P.O.W. Story: Politics, Pressure and the Media.' Only about four minutes of Carlton Sherwood's anti-Kerry film, 'Stolen Honor: Wounds That Never Heal,' were included - and virtually the same amount of time was devoted to an excerpt from 'Going Upriver: The Long War of John Kerry,' a film by George Butler that presents Mr. Kerry as a war hero.

"The program was apparently balanced enough to satisfy a consortium of media watchdog groups, which held a telephone news conference last night to say Sinclair had acted responsibly. It also enraged a number of conservative viewers who tuned in expecting to see a hour of attacks on Mr. Kerry."

Previous Comments

ID
137206
Comment

Consumer pressure wins again. Sinclair's advertisters and investors were and are shaken by this event. I'll be interested to see how Sinclair's stock performs tomorrow, having been slipping below $7 per share.

Author
corrosiongone
Date
2004-10-24T20:15:17-06:00

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